Joey Limmena · Senior Product Designer at Microsoft

Designing the workflows
behind complex products.

I design SaaS experiences that help people get started, make decisions, and get work done—from onboarding and AI creation tools at Later to enterprise workflows at Microsoft.

Explore selected work How I build with AI

Selected work

Product design

01 / LaterAI interaction · Product delivery

Later post builder with AI-generated caption suggestions

AI Caption Writer

Making AI part of the creative workflow

Designing an AI caption workflow around creators’ tasks, generation credits, and upgrade paths.

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02 / LaterGrowth strategy · Onboarding systems

Onboarding

A framework for a product outgrowing its first use case

Creating the 3-Dimensional Onboarding Framework and redesigning first use around a growing range of user goals.

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03 / Microsoft · Viva EngageEnterprise systems · AI

Advanced Moderation

Bringing a fragmented moderation experience together

Unifying monitoring and review in Viva Engage, while preserving the differences between AI themes and exact keywords.

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More selected work

Platform & mobile experiences

Communications Dashboard handoff design, connecting activity summaries, campaigns, quick links, posts, moderation, and leader management

Microsoft · Viva Engage

Comms Dashboard

Connecting communications work in one shell—and aligning teams around who it serves and what belongs there.

Later

Mobile Web

Removing the device-switching dead end from mobile onboarding, from the first welcome to trial access and a useful next step.

A little about me

From product direction
to the details that matter.

I connect product strategy, research, and interaction design to make complex SaaS workflows easier to use.

Currently, I’m a Senior Product Designer at Microsoft, where I design complex enterprise experiences for Viva Engage.

Previously, I led UX across three teams at Later, redesigned onboarding, and helped bring the platform’s first AI feature from prototype into a complete caption-writing workflow.

2024 – Present: Microsoft; Senior Product Designer
2023 – 2024: Artifact; Founding Designer
2020 – 2023: Later; Senior UX Designer
2019 – 2020: TTT Studios; Product Designer

I work with product and engineering partners from early prototypes through release decisions. My contribution connects research, flow design, and interface details with the customer task we’re trying to improve.

Across enterprise products and startups, I’ve worked on shared platforms, onboarding systems, and new AI experiences. The case studies show the decisions, constraints, and collaborators behind that work.

View my resume