BestSelf is a startup that allows people to set goals for themselves, build healthy habits and track progress made towards achieving those goals. My role was to research and determine users, develop a suitable user flow, design the interface and provide preliminary branding for the app.
Most people have goals related to health such as losing weight or gaining muscle. Other categories included reducing stress, getting a certain job and learning a new skill/language.
Only 6 out of 51 people claimed to have succeeded in achieving their goals while the rest have not. This is backed by a lack of goal tracking, accountability and consistency. However, people have found motivation through friends and setting tangible and measurable goals to be factors in their success.
When asked about what helps in achieving their goals, people have noted daily tasks, accountability and milestones as their top three factors to success.
Goals can be intimidating at times, but they are crucial in our development into better people. With that in mind, we decided to focus on three core values to drive the design of this app.
Setting goals should be structured using the SMART goal criteria.
Tracking goals should be easy to do and not conflict with the goal itself.
Milestones and achievements to be celebrated and evoke significance.
It's important to know where you stand on your journey to change, and BestSelf was designed to help you get there. The core idea behind goal-setting in this app is the use of habits as a basis to achieve their goals.
The BestSelf app uses a daily task methodology to help users reach their goals. As users are intimidated with large targets to meet, goals are best achieved through small steps. Each day a user is given three tasks to accomplish and marks them off, while also inputting their progress daily.
Tracking your goals shouldn't be hard to do, but if they were easy, a lot of us would be more accountable to the goals we set. Onboarding ensures that the user understands how to use the app right from the start.
To start a goal, the user enters details, tasks and settings. Pre-set goals are pre-populated with daily tasks associated to that goal and custom goals are set from the ground up.
Logging in daily accomplishments can help you visualize the steps your making towards your goal. Users simply tick off what they've done today and add progress to measure their achievements.
Inspiration helps us towards our goals by giving us people to look up to and follow in their example. An inspiration feed is filled with the latest progress your friends have logged so you can support them and increase your motivation.
An alarm clock serves one purpose: to wake us up; but what if it gave us a reason to wake up? Every morning, BestSelf's built-in alarm clock displays the daily list of tasks to do and set them in the right direction for the day.
BestSelf was an interesting project to work on because designing the app took a lot of first-hand experience to understand. Among the existing goal-setting apps and task lists, BestSelf aimed to embody a method devised by the team, which required proving if the method worked or not in itself.
I learned to build on my design intuition through this project. You can read more about it in my Medium article on using the on-boarding process.